MyWebPal partners with Redmatch to launch powerful recruitment tools - February 25, 2004

MyWebPal today announced an agreement with a new technology partner to provide recruitment and employment tools to online publishers and to become part of a new initiative called “The Job Network”. Under the agreement, Redmatch will provide powerful and affordable recruitment tools designed to enable community newspapers to retain and recapture lucrative employment advertising from local employers.

According to a recent Borrell Associates study, newspapers have been seriously impacted by the advent of online recruitment sites such as Monster.com and HotJobs.com. Now, by all indications, these two recruitment giants may have their sites trained on small market employers next — the heart of community newspapers’ recruitment advertising.

“We are excited about our partnership with MyWebPal,” said Gal Almog, Redmatch CEO. “This cooperative effort will make the most advanced online recruitment technology available to community newspapers giving them a competitive edge that even Monster.com is unable to offer to its clients today.”

MyWebPal’s newest offering can be sculpted to meet any newspaper’s requirement with private labeling, and local, regional or national network choices. Most powerful to advertisers though, are the dynamic desktop utilities that newspapers can provide to recruiters and employers to help them do their job more effectively.

The Redmatch recruitment tools are being adopted by a number of individual newspapers who want to join forces to form a regional and national network, under the auspices of “The Job Network.” Members of this network are able to share databases of ads and candidates while retaining privately branded sites of their own. The Redmatch solution includes sophisticated job matching, online management tools for candidates and recruiters, and even salary surveys that help drive the passive job seeker.

“We are focused on putting the best tools at the right price into the hands of community newspaper publishers, whether it’s for online news and content man agement or display and classified advertising. Redmatch truly provides the right tool for recruitment. Our publishers want tools that strengthen their core business — not tools that require a degree in web-mastery,” said Robyn Myles, president of MyWebPal. “And Redmatch meets our clients’ litmus test for robust capabilities with extraordinary ease of use.”

About Redmatch Redmatch is a software company who provides its recruitment and employment tools to newspapers around the world. These pre-eminent tools are employed by some of the largest newspaper groups in Europe and have been successfully launched in the US. The Redmatch advantage offers community newspapers a competitive advantage not only in their local community, but also in the bigger world of online recruitment and the opportunity to create a new stream of sustainable revenue.

About MyWebPal
MyWebPal (http://www.mywebpal.com) specializes in news publishing websites, classifieds, content aggregation, new media consulting, and a host of other services and stand alone products for online newspapers and radio stations across the U.S and Canada. MyWebPal was started in 1998.

For press inquiries, please contact:

Media Contact: Robyn Myles
            rmyles@mywebpal.com
            MyWebPal
            660-269-9201

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